Introduction
BMW has unveiled a special edition of its M340i xDrive model, known as the 50 Jahre Edition, exclusively for the Canadian market. This limited-run vehicle commemorates the 50-year legacy of the iconic 3 Series, which has been a significant player in the automotive industry since its inception. With only 100 units available, this edition features a unique color palette and a host of exclusive design elements that pay homage to the various generations of the 3 Series.
Commemorative Design and Color Palette
The M340i xDrive 50 Jahre Edition stands out with a curated selection of six distinctive color finishes, each representing a different generation of the 3 Series. The colors include Madeira Red Metallic, Laguna Green Metallic, Avus Blue Metallic, Carbon Black Metallic, Deep Green Metallic, and Citrin Black Metallic, all sourced from BMW's Individual catalog. This color selection not only highlights the evolution of the 3 Series over the decades but also emphasizes BMW's commitment to celebrating its heritage.
Performance and Features
While the exterior design is notably enhanced, the performance specifications of the M340i xDrive remain unchanged from the standard model. The vehicle is powered by a turbocharged 3.0-liter inline-six engine that delivers 386 horsepower and 398 lb-ft of torque. This power is transmitted to all four wheels via an eight-speed automatic transmission and BMW's rear-biased xDrive system, ensuring dynamic handling and performance. The car can accelerate from 0 to 100 km/h in just 4.3 seconds, maintaining its status as the fastest 3 Series variant short of the M3.
Interior and Exclusive Badging
The interior of the 50 Jahre Edition is equally luxurious, featuring Merino leather upholstery available in either black or white. A brushed metal plaque inscribed with "3-Series 50 Jahre Edition" is prominently displayed on the cupholder cover, complemented by matching door-sill plates. Additionally, the vehicle is equipped with the M bodykit and 20-inch forged alloy wheels designed with a Y-spoke pattern, enhancing both its aesthetic appeal and performance capabilities. Unique "50 Jahre Edition" badging on the tailgate further distinguishes this model from its standard counterparts.
Production and Market Availability
Production of the BMW M340i xDrive 50 Jahre Edition is set to commence in Germany, with a strict limit of 100 units designated for the Canadian market. This exclusivity adds to the allure of the vehicle, making it a collector's item for enthusiasts and fans of the brand. As BMW prepares for the next generation of the 3 Series, including the upcoming Neue Klasse transformation, this special edition serves as a fitting tribute to the model's storied past.
Conclusion
The BMW M340i xDrive 50 Jahre Edition not only celebrates the rich history of the 3 Series but also showcases the brand's dedication to blending heritage with modern performance. With its limited availability, unique design elements, and uncompromised performance, this special edition exemplifies BMW's commitment to excellence and innovation in the automotive industry. As the company transitions to new models and technologies, the 50 Jahre Edition stands as a reminder of the enduring legacy of the 3 Series and its impact on car enthusiasts worldwide.